Legal
Privacy Policy & Terms of Service
squadera.io · info@squadera.io · Sydney, NSW, Australia
PRIVACY POLICY | DATA COLLECTION CLAUSES
Last updated: [INSERT DATE]. These clauses form part of the Squadera Privacy Policy at squadera.io/privacy-policy.
1. Who We Are
Squadera is a trading name of Squadera Partners Ltd (ABN: 24 288 057 808), a company registered in New South Wales, Australia. We provide go-to-market consulting, MarTech advisory, and AI-enabled workflow services to businesses.
Contact: info@squadera.io | squadera.io | Sydney, NSW, Australia
2. What Personal Information We Collect
2.1 Readiness Check Audit Form
When you complete the Readiness Audit on our website, we collect:
| Data Collected | Purpose & Lawful Basis |
|---|---|
| First Name, Last Name | To personalise your audit results and follow-up communication. Lawful basis: consent (you voluntarily submit the form). |
| Company Name | To contextualise your results and understand your business environment. |
| Your Role | To ensure follow-up is directed appropriately. |
| Work Email Address | To send your Readiness Score, cost-of-inaction estimate, and any follow-up materials you request. |
| Phone Number (optional) | If provided, used only to follow up on your audit results at your request. |
| Revenue Range | To calibrate the cost-of-inaction estimate in your results. Not shared externally. |
| Answers to Audit Questions (Q1–Q8) | To generate your Readiness Score and personalised result tier. Stored alongside your contact details for internal analysis and service improvement. |
| Score, Tier & Tags | Derived from your answers. Stored to personalise follow-up and track aggregate trends. Not shared with third parties. |
2.2 Contact Form
When you submit an enquiry via our Contact page, we collect:
| Data Collected | Purpose & Lawful Basis |
|---|---|
| First Name, Last Name | To address you correctly in our response. |
| Company Name | To understand your business context. |
| Your Role | To direct your enquiry to the right person. |
| Work Email Address | To respond to your enquiry. Lawful basis: consent (you voluntarily submit the form). |
| Phone Number (optional) | If provided, used only to respond to your enquiry. |
| How Can We Help? (optional) | To understand the nature of your enquiry and respond appropriately. |
2.3 Insights / Blog Email Subscription
If you subscribe to receive Squadera Insights, we collect your first name and email address. This is used solely to send you articles and updates from Squadera. You may unsubscribe at any time using the link in any email we send. Lawful basis: consent.
2.4 Automatically Collected Data
When you visit squadera.io, we may automatically collect:
- IP address and approximate geographic location
- Browser type and version
- Pages visited and time spent on each page
- Referring URL
This data is collected via Google Analytics 4 and is used solely for website performance analysis. It is not linked to your personal identity unless you have submitted a form. You can opt out of Google Analytics tracking via the Google Analytics Opt-out Browser Add-on.
3. How We Use Your Information
We use the personal information we collect for the following purposes only:
- To deliver your Readiness Score and personalised audit results
- To send follow-up materials you have requested
- To respond to enquiries submitted via our Contact form
- To send Insights articles to subscribers who have opted in
- To notify info@squadera.io of new form submissions for internal follow-up
- To analyse aggregate, anonymised trends across audit submissions
- To comply with our legal obligations
We do not use your personal information for automated decision-making or profiling that produces legal or similarly significant effects.
4. How Long We Retain Your Data
| Data Collected | Purpose & Lawful Basis |
|---|---|
| Audit form submissions | Retained for 24 months from submission date, then deleted or anonymised. |
| Contact form submissions | Retained for 12 months from submission date, or until the enquiry is resolved, whichever is later. |
| Email subscriber data | Retained until you unsubscribe. Deleted within 30 days of unsubscribe request. |
| Analytics data (GA4) | Retained for 14 months per Google Analytics default settings. |
5. Who We Share Your Information With
We do not sell, rent, or trade your personal information. We may share it with:
- Email service providers (e.g. Mailchimp or equivalent) solely to deliver transactional emails (audit results, contact confirmations, insights newsletter). These providers are contractually bound to process data only on our instructions.
- Google LLC via Google Analytics 4, for website analytics. Data is processed under Google's standard terms. IP anonymisation is enabled.
- Our website hosting provider your form submission data is stored on servers managed by our hosting provider. They do not access or use this data independently.
- Professional advisors such as legal or accounting advisors, where required and under confidentiality obligations.
We do not share your data with marketing agencies, advertisers, or data brokers.
6. Where Your Data Is Stored
Our website is hosted on servers located in AWS Sydney (ap-southeast-2), Australia. Form submission data is stored in a database on these servers. If any data is processed outside Australia, we ensure appropriate safeguards are in place consistent with the Australian Privacy Principles.
7. Your Rights Under the Australian Privacy Act
Under the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate or incomplete information
- Request deletion of your personal information (subject to our legal obligations)
- Withdraw consent at any time (this will not affect the lawfulness of processing before withdrawal)
- Lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au if you believe we have mishandled your information
To exercise any of these rights, contact us at info@squadera.io. We will respond within 30 days.
8. Cookies
Squadera uses essential cookies to operate the website and analytical cookies (Google Analytics 4) to understand how visitors use our site. No advertising or tracking cookies are used. You can control cookie preferences via your browser settings. A cookie consent banner is displayed on your first visit.
9. Contact & Complaints
If you have any questions about this Privacy Policy or wish to make a complaint, contact us at:
Squadera (Squadera Partners Ltd) | info@squadera.io | Sydney, NSW, Australia
If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner: oaic.gov.au | 1300 363 992
TERMS OF SERVICE USER DATA CLAUSE
User Submissions and Data
By submitting information through any form on this website including the Readiness Audit, the Contact form, or the Insights subscription you consent to Squadera collecting, storing, and using that information in accordance with our Privacy Policy at squadera.io/privacy-policy.
You warrant that:
- The information you provide is accurate and not misleading
- You are authorised to provide any company or business information you submit
- You are 18 years of age or older
Squadera will use your submission data only for the purposes described in our Privacy Policy. We will not use your contact details for unsolicited marketing without your explicit consent. You may request deletion of your data at any time by contacting info@squadera.io.
Audit results and Readiness Scores are generated based on the information you provide and are indicative only. They do not constitute professional advice. Squadera accepts no liability for decisions made based on audit output.